SEO and digital marketing strategies for kirigami!

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Kirigami is nothing but a variation of origami. It is a Japanese art form where glue can not be used. You only use paper to create it. You must fold papers in a certain way to make shapes that would be three-dimensional. Sounds interesting, right? 

Well, it is indeed an interesting art form. Are you someone who has a website on kirigami art forms? If yes, you must optimize it. It is 2022, and we live in a digital world. There might be thousands of websites with similar purposes. How can your website achieve the first rank, then? You need to optimize your website with some effective strategies so that it will have the top rank. 

The technique of improving your online exposure and chances of showing up on the top page of Google search results is known as SEO, or search engine optimization. This is crucial since it will simplify for others to locate you, increasing website traffic, engagement, and other benefits. The more eyeballs on your material, the better and more effective SEO techniques can help you attract many visitors to your website.

Here are some beneficial strategies you should use to grow your kirigami business. 

  • Image optimization 
  • Social media management 
  • Use YouTube to grow your business 
  • SEO optimized content 
  • Use long-tail keywords
  • Create your website logo carefully 
  • Guest blogging – the key points you should know!
  1. Image optimization

The title of your artwork and your name should always appear in the file name when you’re ready to post photographs of your work elsewhere. This name advice should be used if you wish to rank highly in Google Image searches. Any image you put online on your website, a social networking platform, or elsewhere should follow the same naming guidelines.

You need to be sure that your website is not running slow. Ensure that the images you use don’t slow your website, as slow websites are a turnoff for users. If the users see a particular website that is quite appealing but slow, they will switch to another website. Time is important!

  1. Social media plays an important role.

Google often places social media profiles pretty highly. The first results when someone searches for a name are typically the person’s social media profiles. These are crucial techniques for dominating Google search results, then. You should fill all your social media profiles completely and frequently post so that Google continues to view you as a real person.

  1. Use YouTube to grow your business! 

Everyone seems to want to search YouTube these days for information on anything. YouTube videos are great since they may be found in Google Search results and stay on the site for a very long time. Since watching videos doesn’t require reading, they are also very simple for viewers to absorb. Additionally, sharing them is simple and only requires a button click.

Your keyword should be in the video title, and use it twice or three times in the description. A few tags in the description are acceptable, but if you use too many, you might overdo it.

  1. Always try to create SEO-optimized content.

Making material to fill the pages of your website is one thing, but making content that will improve your Google ranking is quite another. You can work your way up to the top of Google by creating SEO-optimized content. There are many seasoned internet tools that can help you put together excellent SEO-optimized content if you need a little help producing and polishing that material.

  1. Your art gallery should be SEO-optimized.

You are a kirigami artist, and you’ll probably want to promote your gallery and yourself. To grow your business, you should use seo optimized content so that google can recognize it as a useful page. While writing SEO-friendly content, you must use specific keywords in a certain way. While using keywords, keep in mind that you are doing keyword stuffing. Keywords should be used organically! 

  1. Long tail keywords can help you to rank better! 

Yes, you heard it right. The long tail keywords can help you to rank better. If your website is comparatively new, you should use long-tail keywords. If you use long-tail keywords, your search intent is clear. It would be easier to attract your target audience too. The chances of your website ranking higher will be better as well! 

  1. Your website logo is important! Be careful while creating it!

The most crucial component of any website is the logo. When someone visits your website, they see it right away. A logo explains to customers what your company does. The simplest method to showcase your brand and personality is to do this.

A responsive website automatically adjusts its layout to fit various screen sizes. The website should look good using a desktop, tablet, or mobile phone. You can ensure that everyone can see your website logo how it should be seen by using a responsive logo.

  1. Guest blogging: 

Your backup plan to increase visibility and publicity for your company is to write guest blog posts. However, if you own an online artist website, there are a few things to consider when guest posting.

The advantages of guest posting are numerous. By appearing as a guest on another site, you can broaden your readership and boost your visibility. Additionally, publishing your content on another website has advantages for SEO and search engine optimization.

However, you must exercise caution when it comes to duplicate content. Make sure the content you upload is original and not found on your website if you are guest blogging on a site other than your own. Using a service to find backlinks to strengthen your creative platform is convenient. To make it simple for readers to find you if they want to learn more about you, your work, or your services, be sure to provide a link to your website after each. 

These are some of the effective SEO strategies you should use to grow your business. Start applying these strategies and go ahead on the path of success. 

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