SEO Services in Japan





How Search Engines are the Number One Market for Any Business in Japan

Although Google continues to be the most popular search engine in Japan, the market share differs slightly from that in the other nations on this list.

As of September 2021, Google holds a market share of 75% in Japan, followed by Yahoo. Japan with 20% and Bing with 4%. However, just like Bing, Yahoo! Japan’s search algorithm is comparable to Google’s, thus mastering two different SEO techniques is not necessary to be successful on either site.

To be successful in the Japanese market, businesses need to ensure that their websites are optimized for search engines, which involves using relevant keywords, creating high-quality content, and following best practices for on-page optimization. Additionally, businesses may need to consider using paid search advertising or other marketing strategies to increase their visibility in search engine results pages.

Overall, while search engines can be an important tool for businesses in Japan, they are not the only factor that determines success. Other factors such as the quality of products or services, customer service, and pricing can also play a significant role in a business’s success.

How SEO Can Benefit any Business in Japan

SEO Services in Japan can provide several benefits to businesses operating in Japan, including:

Increased visibility: By optimizing your website for search engines, you can increase your visibility in search engine results pages, making it easier for potential customers to find you when they search for relevant keywords.

Improved user experience: SEO involves creating high-quality content that is relevant and valuable to your target audience. By doing so, you can improve the user experience on your website and increase engagement with your brand.

Higher website traffic: As your website’s visibility increases in search engine results pages, you can expect to see an increase in website traffic. This can lead to more opportunities to generate leads and sales for your business.

Greater credibility and authority: When your website appears at the top of search engine results pages, it can lend greater credibility and authority to your brand. This can help to establish trust with potential customers and increase conversions.

Long-term benefits: SEO is a long-term strategy that can provide ongoing benefits for your business. Unlike other forms of advertising, which require ongoing investment, SEO can continue to drive traffic and generate leads over time.

Overall, SEO can be a powerful tool for businesses in Japan looking to increase their visibility, credibility, and authority online, and drive long-term growth for their business.

Business Benefits of SEO in Japan

  1. Bringing more customers with the help of organic search

To be found by customers, a website must rank on the top page of Google. Your click-through rate will more than double if you go up from position two if you can get to the top. Also, claiming a Featured Snippet (top-of-page element) will assist you in moving past the top spot and perhaps even give an additional way for clients to click through to your website. You can draw in the proper clients by ranking for certain search phrases. Also, by placing your website on the main page, you increase brand awareness and demonstrate that you are a reliable source.

  1. Encouraging to prioritize user experience

Speaking of your online experience, improving user experience is a fundamental SEO strategy that is becoming more and more important. This concept is also used by Featured Snippets and other in-search components, which bring results, photos, and other useful data directly onto the search page. To rank higher, keep visitors on your site, and increase conversions, you should put your customers’ needs first. With the help of an SEO company in Japan, your site will gain authority and attract more visitors the more frequently that happens.

  1. Creating a trusted web experience for customers

Your ability to rank first in a search result and appear on the front page depends entirely on the authority you establish. Without a good user experience, you will have a very difficult time bringing consumers to your site in the first place, even if you offer the best solution or resource available. In this regard, an SEO agency in Japan can help you to create a trusted web experience for customers.

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SEO Solutions That Can Skyrocket your Business Online Visibility

     Intent-Based Keyword Research

Identifying opportunities for growth with our Intent-Based Keyword Research.

SEO Competitor Research

Improving your search rankings with our advanced SEO Competitor Research

Advanced On-Page SEO

Elevating your website’s authority with our Advanced on Page SEO

Advanced Off-Page SEO

Improving your search engine rankings with our Advanced Page SEO

360 Technical SEO Optimization

Optimizing your website’s technical aspects for success with 360 Technical SEO Optimization

Advanced Digital Marketing

Enhancing your social media presence with our Advanced Digital Marketing

Conversion Rate Optimization

Unleashing the full potential of your website with our Conversion Rate Optimization

Content Writing that Ranks

Elevating your website’s credibility with our advanced Content Writing that Ranks

Social Media Marketing

Unleashing the full potential of your website with our comprehensive Social Media Marketing

Website 360 Maintenance

Engaging your audience with our custom Website 360 Maintenance

AI and Advanced SEO Optimizations

Maximizing your online potential with our expert AI and Advanced SEO Optimizations

Why Choose ThatWare?


Using 83 proprietary AI algorithms, our SEO tactic implementation achieves improved SERP results faster than any other SEO agency on the planet.


Google makes over 600 changes to its algorithm each year. We use AI to enable our clients to adjust smoothly to Google’s algorithm changes. Yes, we use our AI to monitor Google’s AI.


Our AI SEO systems also help optimize customer journeys, improving user experience and increasing ROI from marketing efforts.


Advanced technical SEO operations such as chatbots and identification of trend lines will help a lot of online businesses to provide human-based customer support. This will improve the revenue stream for online businesses.


AI-based SEO can ensure that one gets precise ROI tracking. This involves real-time data tracking with high-level insights. This can help business owners to measure SEO success.


With the help of artificial intelligence in search engine optimization, Website owners can enhance the user experience on their websites. Advanced data analytics can be used to understand user behaviour and study the pattern to enhance search queries’ proper intent. This will help in achieving higher search engine rankings.


Artificial intelligence can also help in creating a real-time reporting table which can correlate proper data and statistics by keeping all the real-time statistics in mind. Real-time reporting is very essential for running a powerful SEO campaign.


Semantic engineering and information retrieval can help in achieving proper intent satisfaction. This is not only one of the core algorithms of Google but will also ensure that the website is ranking high for difficult keywords.


With the help of a SEO firm in Japan, advanced SEO strategies will make sure that a campaign will achieve performance guarantees. This involves keyword ranking, SERP visibility, organic traffic, brand value and much more.

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Frequently Asked Questions

  1. Why is SEO important for businesses in Japan?

SEO is important for businesses in Japan because it can help increase their online visibility and drive more traffic to their website, which can lead to more leads, sales, and revenue. With more and more people in Japan using search engines like Google to find products and services online, having a strong SEO strategy can be crucial to staying competitive.

  1. What are the different types of SEO services?

There are several types of SEO services that businesses in Japan can use, including:

On-page optimization: This involves optimizing the content and structure of a website to make it more search engine-friendly.

Off-page optimization: This involves optimizing external factors that can affect a website’s search engines ranking, such as backlinks, social media, and online directories.

Local SEO: This involves optimizing a website or a web page for local search results, such as Google Maps and local business directories.

E-commerce SEO: This involves optimizing an e-commerce website for search engines to increase visibility and drive more sales.

  1. How much do SEO services cost in Japan?

The cost of SEO services in Japan can vary depending on several factors, such as the scope of the project, the complexity of the website, and the level of competition in the industry. Generally, SEO services can range from a few hundred dollars to several thousand dollars per month.

  1. How long does it take to see results from SEO?

The time it takes to see results from SEO can vary depending on several factors, such as the competitiveness of the industry, the size of the website, and the quality of the SEO work. In general, it can take several months to a year to see significant results from SEO efforts.

  1. How can businesses in Japan choose the right SEO service provider?

Businesses in Japan can choose the right SEO service provider by doing their research and considering several factors, such as the provider’s experience and track record, the pricing and services offered, and their level of communication and transparency. It’s also important to ask for references and case studies to get a better understanding of their work and results.


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Technology Authenticity

Our AI-SEO technology is Patent protected with Patent Filing Number: 202131021713

Thatware LLP is also protected under Intellectual property: CBR IP 6979