If you’ve ever wanted to write an epic fantasy novel but didn’t know how to market it, you’re not alone. Writing in this genre can be challenging, and many people who want to publish their book with little or no marketing are left wondering what to do next. This guide will show you how to optimize your books for Google searches and help your fantasy novels rise above the competition on the first page of search results.
The Benefits of Optimizing Your Book for Google
Google is the most popular search engine in the world. Optimizing your book on Google will increase your chances of being found by people looking for books just like yours. These readers are looking for the exact subject matter you have written about. They will move on to another book or website if they need help finding what they’re looking for.
The Different Elements of On-Page SEO
On-Page SEO is everything SEO activity that you do on your website. You can control these things to optimize and maximize your page rank on search engine results pages (SERPs). At this point, you’re wondering what these different elements are. In a nutshell, On-Page SEO comprises the following: – Title tags – Meta descriptions – URL structure – Image optimization – Internal linking strategy.
The best way to get started optimizing your webpage for SEO is by creating a keyword list and then brainstorming as many keywords related to your niche as possible. Once you’ve compiled a list of relevant keywords, it’s time to start working on the content of your website.
Title
The internet has made it quicker to find new and exciting reads. With a few clicks, you can order a book online, have it shipped right to your door, and start reading in a few days. But what if you need to learn how? What if you need some help deciding which book is best for you? That’s where SEO strategies come in.
Fantasy books are usually set in fictional worlds that contain dragons, wizards, or other magical elements. There’s so much incredible literature out there that sometimes it can take time to decide which series will be the most enjoyable or worth investing your time into reading. You need to optimize the title tags accordingly. The title needs to be as keyword-rich as possible without being gimmicky. Keywords like fantasy or magic will help your book rank higher when people search for those words on Google and other search engines, but because so many other books also do this, you’ll need something else.
Keywords on your website
Use the keywords you wish to rank for in your title tags and throughout your website’s content. Consequently, keywords should be included in your website copy. People prefer to use different keyword strings on various pages rather than repeating the same ones repeatedly (unless there are special circumstances where you have few options).
Use Onpage blogs to optimize your website.
Consider blogging if you need help increasing website visitors. A blog is a fantastic way to incorporate your search phrases while bringing new, fresh content to your website. Adding compact, new information to your content is a great method to rev up your SEO because Google loves websites that aren’t static.
For fantasy book authors, blogging can be intimidating, but let me say this: a lot of the time, less is more.
Youtube: a great tool for you
Regarding search, YouTube is the big daddy next to Google. It is advised to post author videos, book trailers, excerpts from author events you’ve attended, and video interviews. With YouTube, the possibilities are virtually endless. Just keep in mind that the description’s keywords are crucial!
Add external links
Your posts should have some external connections and internal ones, which are crucial.
This is so that you increase the post’s authority and give your additional reader resources by utilizing high-quality external links.
However, choosing the appropriate external links and avoiding linking to websites that can afterward outrank you for your term is crucial.
Additionally, it’s critical to ensure that your links come from trustworthy websites rather than low-quality spam that could harm your post’s chances of ranking highly in Google.
Share it on socials.
Nowadays, most people use social media frequently, and if they like your content, they’ll probably follow you already.
Use the most effective social media channels to promote your content depending on your genre and target demographic. On YouTube and occasionally LinkedIn, business authors have amazing success. Authors who use a lot of fantastical imagery and artwork might like Pinterest or Instagram.
Select the social media channels that are most appropriate for your author brand and target market.